Where the region’s toughest challenges become AI solutions. Our Lab transforms bold ideas into products : rapidly built, tested in real-world conditions and ready to create lasting impact.









About
We built this Lab to close the gap between what the region needs and what generic global AI cannot deliver. Our team of engineers, researchers, and domain experts design and deploy AI-first products, built to power the ambitions of people, businesses and governments across EMEA and beyond.
ENHANCING YOUR ECOSYSTEM
We unite your existing tools with custom AI that understands your business, creating one powerful ecosystem that drives results.
Patents & PubBlications
Using weak supervision, we trained a Conformer-based Arabic ASR on 15,000 hours of unlabeled data, achieving state-of-the-art accuracy.
A scalable Arabic ASR pipeline using weak supervision and fine-tuning achieves state-of-the-art accuracy across diverse dialects despite limited data.
RAGMeter is a universal evaluation toolkit designed to assess the performance of any Retrieval-Augmented Generation (RAG) system
We don’t believe in perfect solutions out of the box. Our method is simple: build fast, break what doesn’t work, and keep improving until it does.